In today’s digital age, it’s important to have product descriptions for every item being sold via e-commerce. For BARK, it’s also important for those descriptions to incorporate as many searchable words as possible for the best SEO, and to not just be plain boring.
Dog toys and accessories are meant to be fun!
My e-commerce product descriptions were written to be both searchable and evocative of that excited to play with your dog (and post pictures of them online with their new goodies) type of feeling.
